Our Process — The Art and Science of Producing Results
We succeed by balancing creativity and control—working both sides of our brain on every project. To deliver consistently powerful results, we follow an effective and proven process for all of our projects. In our research and analysis phase, we learn what we need to deliver the results you seek. During concept development and refinement, we work our magic to summarize your message creatively and succinctly; and in production and implementation, we put our plan into reality.Below is the proven process we follow. While some of the items listed may not be applicable to your particular needs depending on your project’s complexity and scope, many of them will : Research & Analysis
Conduct initial launch meeting to introduce our project team and their roles and responsibilities
Confirm project specifications, your expectations, schedule and budget
Collect and analyze supporting material and documentation
Discuss possible design and marketing message solutions
Produce production schedule for project’s development and completion
Develop a creative brief to verify project’s strategic and creative direction and its goals and objectives
Concept Development & Refinement
Explore design and marketing message solutions
Create and present initial design comprehensives for your review
Listen to your feedback and suggest improvements
Reexamine and improve upon creative solutions
Execute agreed-upon refinements
Determine conceptual design and marketing solution for final implementation
Research and review fabrication options and budgetary status
Production & Implementation
Produce final design solution
Present final comprehensive for your review
Listen to your feedback and suggest improvements
Refine solutions and prepare files for final fabrication
Verify final fabrication specifications, quantities, delivery and schedule
Coordinate with vendors to ensure quality, accuracy, and follow-through